Nice to meet you, we’re ettitude
ETTITUDE | NOUN | ECO - ATTITUDE
We’re a material innovation company and a home goods brand making the world’s healthiest, softest, and most sustainable fabrics with our patented CleanBamboo® fibers. Together, we’re turning over a new sheet—revitalizing a tired industry notorious for hitting snooze on ingenuity and sustainability.
As loved by
The ettitude Story
![Cloud | Sateen+ Flat Sheet Made with 100% Organic Bamboo #Color_cloud](http://www.ettitude.com/cdn/shop/products/Cloud_SignatureSateenFlatSheetMadeWith100_OrganicBamboo_6a532389-37ad-4896-85a9-5dcc45226026-589904.jpg?crop=center&height=910&v=1706812685&width=925)
2014
ettitude was born
![](http://www.ettitude.com/cdn/shop/files/2464b1af59696f0a9c61047a89b4a15a.jpg?crop=center&height=787&v=1718211397&width=563)
2021
Certified B Corp
In 2022, we worked hard to turn over a new sheet on what sustainability means to ettitude. We officially became a certified B Corporation with a score of 102! B Corps are committed to using business as a force for good in the world, upholding globally recognized ethical and environmental standards.
![](http://www.ettitude.com/cdn/shop/files/Screenshot_2024-04-03_at_11.09.29_AM.png?crop=center&height=1228&v=1712167787&width=1366)
2023
Re:Commerce
In 2023, we launched our Re:Commerce program helping to breathe new life into returns and lightly used product.