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4 reasons why blue is the most popular bedroom color

4 reasons why blue is the most popular bedroom color

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And the blue ribbon goes to blue….again

For years, blue has remained the most popular bedroom color. In a world of endless color swatches, we continue to gravitate towards this seemingly banal color choice. And after closer examination, we can see why.

1. It’s science

According to Chris Idzikowski, a sleep expert at the Edinburgh Sleep Centre, we are quite literally wired to be calmer in the presence of blue.  

‘[…] there are specialised receptors called ganglion cells in the retina part of our eyes, which are most sensitive to the colour blue. ‘These receptors feed information into an area deep in our brain that controls 24 hour rhythms, and affects how we perform and feel during the day. That interaction between light, sleep and wakefulness is supremely important.’

Research even suggests that the color blue can lower your blood pressure and heart rate. And if that weren’t enough, according to a study done by Travelodge, people sleeping in blue rooms got more sleep than any other color. Given these facts, it is no wonder that we consistently sell out of our sheet sets in Starlight Blue and Ocean.

2. There are so many variations

There are swatches, and then there are more swatches, and then those swatches have swatches of blue. There are really limitless variations of the color blue. So if you prefer something bold or subtle you can find a shade that suits your exact needs. Apartment Therapy suggests these specific shades for anyone looking to create a little more blue space in their home.

Blue paint swatches
Apartment Therapy blue paint swatches

3. Good vibes only

Although blue is often associated with feeling down, the color also evokes coastal imagery and zen-like vibes. The soothing nature of the color is something many gravitate toward when designing their bedroom sanctuary. 

Dani Sandels (@danisdomain), who has been featured in Apartment Therapy and is the winner of @storyofmyhome, explains that “Colour is a powerful design tool and can very often evoke different feelings, not always positive.  Our homes are an extension of our personality, and a bedroom, in particular, should be a personal sanctuary.  Blue is a great colour choice as, for most people, a calm and soothing colour works best in a bedroom.” 

Blue bedroom
IG: @danisdomain

And it’s important to pick a hue that matches you! “Typically, light blues are more peaceful, serene and zen, bright blues are cooler and can create a statement, and dark blues are trusted and can cocoon you.” Sandels adds.

4. You can still accessorize

Not all colors are created equal and some demand attention. In fact, over-accessorizing a boldly painted or wallpapered room can feel, at best cluttered and at its worse nauseating (we all have that one friend who insisted on zebra stripes in the nursery). 

See Also

However, most blue colors are complemented by thoughtful decor. In the winter you can pair blue walls with warm tones. Natural wood accents can also lend to an overall feeling of warmth. Conversely, you can create an airy, more breezy atmosphere by adding pops of yellows and neutral or white bedding. If you are someone who is always on the lookout for your next flea market find or local artisan discovery, blue will be your best friend. 

Can’t paint? ettitude has you covered.

If you can’t paint your walls you can still reap the benefits of blue. Our  Signature Sateen PJs in Ocean are sleep personified, and you cannot go wrong with a Duvet Cover in our Starlight Blue color. And for blue on the go, check out our Wellness Kit in Ocean. It contains an eye mask, eye pillow and pillowcase for sleepovers and hotel stays. 

So, channel your inner mother nature and look to the sky and sea for scientifically proven better sleep, calming vibes and endless blue bedroom decorating opportunities. 

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